In July, Latin Americans in the US watched nearly half of all TV.

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A Nielsen survey discovered that Latinos are more likely to binge watch TV episodes when they recognise themselves

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Streaming services were responsible for nearly half of all Latino Americans' TV viewing in the United States in July

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Latinos are avid TV viewers

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The fact that they have on-screen representation encourages many of them to stay on a streaming platform longer

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In July, Latin Americans in the US watched nearly half of all TV

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20% were cable, and the remaining 23.1% were broadcast or traditional live TV

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Latinos watched conventional live television less frequently than the whole US population

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US viewers watched a total of around 20 hours per week, but Latino viewers only viewed 18 hours

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The number of people watching shows with Latino presence both in front of and behind the camera increased by almost 10%

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Netflix stated that more original Latinx programming needed to be approved